LEAD GENERATION
There has never been a more profitable time to embrace lead generation as a channel for attracting new consumers to your business.
"Online lead generation accounted for £1 billion worth of sales via 30 million leads generated and returning an average ROI of £8 for every £1 spent."
Research conducted by PricewaterhouseCoopers on behalf of the Internet Advertising Bureau UK
We have pioneered online lead generation since 1997 and continue to develop the most sophisticated marketing techniques and dynamic technologies to meet the challenges of evolving consumer trends.
Lead generation is a performance-based marketing strategy, ensuring that results are transparent, tangible and offer genuine ROI. Our Cost Per Lead (CPL) model allows marketers to pay a fixed amount for a guaranteed volume of leads over a set time period. Complemented by ongoing lead nurturing the leads generated have potential life-long marketing, re-marketing and attribution value.
6 BENEFITS OF A COST PER LEAD (CPL) MARKETING CAMPAIGN
Guaranteed Results
Receive the exact volume of prospects you pay for - real, guaranteed, tangible results
Precise Targeting
Geographic, socio-economic & aspirational targeting - attract ideal consumers.
Manageable Budget
Budgets are based on the volume you require, so you are always in control of your spend.
Qualified Prospects
Each prospect you recevied has qualified their interest by completing a specific member-based action.
Lifelong Value
Each interested lead is yours to add to your database and ideally placed to become a lifelong customer.
Real-time Flexibility
Edit and amend your promotions in real-time to suit seasonal promotions and product changes.
Adaptable Lead Generation for every business
Our proven expertise and services can be adapted to meet the needs of any campaign or client. Below are examples of how Lifestyle Media Group can help you grow your database, increase your sales or market your brand:
Visit our contact page to discuss your lead generation needs.
MORE ABOUT OUR 4 MILLION UK CONSUMER DATABASE
WHERE WE GET OUR 4 MILLION MEMBERS
Our growing customer database of 4 million opted-in, actively engaged online users is grown organically via our flagship website www.catalink.com.
Unincentivized registration allows members to request catalogues, brochures and eNewsletters of their choice, actively opting in to receive additional promotional material.
HOW YOU CAN MAKE THE MOST OF THEM
All members are demographically profiled using our internal Ngage software. Users are segmented by age, gender, affluence, geo-location and all retail/travel history is archived for referencing purposes.
This allows you to specify highly targeted ideal demographics, ensuring your brochure is distributed to only the most relevant consumers.
